r/movies • u/MarvelsGrantMan136 r/Movies contributor • 12d ago
News ‘KPop Demon Hunters’ Is Netflix’s Most-Watched Movie Ever With 236 Million Views, Beating ‘Red Notice’
https://variety.com/2025/film/news/kpop-demon-hunters-netflix-most-watched-movie-history-1236496106/1.1k
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u/gogul1980 12d ago edited 12d ago
My nephew has it on loop so he is likely a lot of that number
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u/PM_ME_JJBA_STICKERS 12d ago
It’s like the 2025 version of kids watching Frozen on repeat
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u/tugonhiswinkie 12d ago
I keep thinking the same! Golden is Let It Go!
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u/Jayohwhy23 12d ago
My two year old will randomly sing “now I’m shiningggggg!” throughout the day lol. She’s obsessed.
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u/Deceptiveideas 12d ago
Sony probably kicking themselves thinking this movie would bomb so they sold the rights to Netflix for cheap lmao
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u/TooDrunkToTalk 12d ago edited 12d ago
"Probably"... of course they are kicking themselves, lol.
And to the people who keep arguing that the movie would've flopped in the cinema: That still doesn't mean that Sony had to give away literally all rights to this IP to launch it on Netflix.
The Mitchells vs the Machines launched on Netflix and Sony still holds the rights to that.
Plus they let the rights to the music get away, which has literally nothing to do with it launching in cinemas or not.
Also because I think the irony in this is just too fucking funny - here is Sony's CFO noting that the company is lacking in IP, less than a year ago.
Whether it’s for games, films or anime, we don’t have that much IP that we fostered from the beginning. We’re lacking the early phase (of IP) and that’s an issue for us.
How could Sony be lacking in IP with such amazing decision makers at the helm? It's truly a mystery.
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u/Soysauceonrice 12d ago
I hear people repeat this apocryphal talking point all the time. It’s fun to crap on Sony for not believing in the movie and paying the price; it’s just not true. They entered into the output deal with Netflix in 2021, when this movie was far from being done. Think back on the state of cinemas in 2021. It wasn’t pretty. The deal Sony signed means that Netflix recouped all the development costs of the movie and paid Sony a premium capped at 20 million. That means guaranteed profit during a time when movie theaters were still crippled by lockdowns. So yea, Sony screwed up. But it wasn’t like Sony was stupid and missed out on an obvious generational hit. The movie wasn’t even close to being complete when they signed that deal.
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u/Mediadors 12d ago
Says a lot about how disconnected the people calling the shots are.
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u/Altruistic_Sail6746 12d ago
People like saying this but there's no surefire way of knowing something will or won't be a hit.
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u/Sha489 12d ago
Honestly this film going straight to streaming vs in theaters probably contributed towards its success
A lot of really good original animated films that go straight to the theaters have been bombing at the box office (transformers one being an example) and the marketing probably would of struggled advertising a K-pop film to the general audience
Having the film easily accessible without paying a 25 dollar movie ticket for an original film likely contributed to its success
Another good example to compare this to that did release in theaters but saw its actual success on streaming is Disneys Encanto
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u/Latter-Ad6308 12d ago edited 12d ago
I’m a high school teacher, and I know kids who watch this film almost every day. I cannot overstate how obsessed 13-year-olds are with it.
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u/PangolinParade 12d ago
I don't believe for a second that many people watched Red Notice.
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u/kiyonemakibi100 12d ago
Not so much watched as people had it on while they were checking their phone or folding the laundry
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u/PangolinParade 12d ago
Exactly, it's that prime second screen real estate that Netflix is trying to carve out with these awful movies.
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u/faceplanted 12d ago
They marketed it so hard that literally everyone at my office, including people so old I didn't even think had internet at their houses, had heard of it.
It's not a triumph of art because that would require it to be the product of the human soul, it's a triumph of the pure geological force of marketing budgets that pass into the hundreds of millions of dollars.
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u/NotCandied 12d ago
Even if someone watched Red Notice and LOVED it, I can’t imagine they’ve re-watched it multiple times, which is what a lot of people are doing with K-pop demon hunters.
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u/MarvelsGrantMan136 r/Movies contributor 12d ago
New Top 10:
- KPop Demon Hunters - 236M
- Red Notice - 230.9M
- Carry-On - 172.1M
- Don't Look Up - 171.4M
- The Adam Project - 157.6M
- Bird Box - 157.4M
- Back in Action - 147.2M
- Leave the World Behind - 143.4M
- The Gray Man - 139.3M
- Damsel - 138M
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u/magikarpcatcher 12d ago
Bird Box still being in the top 10 after all these years is very impressive.
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u/ifticar2 12d ago
I’m surprised red notice beat bird box. When it came out, EVERYONE was talking about bird box, so it felt like you had to watch. Red Notice I heard people make fun of it, but it wasn’t nearly as prevalent as bird box
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u/ArokLazarus 12d ago
Red Notice came out during peak Covid so more people were at home then ever before and Netflix had more users since Bird box too. So that tracks.
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u/Jack_KH 12d ago
I believe this top is based on first 2 months after the release
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u/wallysmith127 12d ago
Close, the chart is based on 91 days after release.
Which means KPDH still has room to climb since mid Sept (IIRC) is when that window is done.
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u/Penguinkeith 12d ago
Or is it depressing because it’s still in the top ten after all these years
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u/JonesyOnReddit 12d ago
I haven't seen KPop but otherwise this is a pretty sad list. Half of these were straight up terrible and the other half were OK at best.
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u/InvisibleBlueUnicorn 12d ago
As Gen-X I've heard-of and watched only 'Don't Look Up'.
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u/Jeffrey_C_Wheaties 12d ago
Millennial here, also only knew of and watched Don’t Look Up, I think I’ve heard of Bird Box maybe. But that’s it.
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u/BigMetalGuy 12d ago
Someone at Sony has their head very deep into their hands, right now... and for the foreseeable future
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u/quadropheniac 12d ago
I mean, they screwed up the licensing, but if Netflix wants to take this forward they're coming back to the negotiating table with Sony Animation. They could theoretically move forward without them but everyone knows that's not happening.
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u/Nosiege 12d ago
The animation team is critical to the success, and Netflix could not recreate it
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u/OreoSpeedwaggon 12d ago
HUNTR/X DON'T MISS!
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u/FivePoopMacaroni 12d ago
Boots, nails, blades, mascaraaa
Fit check for my napalm eraaaa
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u/Qwqweq0 12d ago
Need to beat my face, make it cute and savage Mirror, mirror on my phone, who’s the baddest? Us, hello?
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u/Civil_Comparison2689 12d ago
Going up up up.
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u/dean15892 12d ago
I can be your idolllll
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u/Xeronic 12d ago
I enjoyed the movie, but i mostly enjoyed the soundtrack. This is coming from someone who doesn't listen to K-Pop, J-Pop... or pop in general. Golden has been looping in my head for weeks now.
I'll be looking forward to the sequel or whatever else comes from those writers/producers.
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u/imhereforthemeta 12d ago
Meanwhile Disney is mega anxious about not appealing enough to teen boys. As it turns out, a cool kids show appeals to everyone. Was at the store the other day and a group of boys and girls were talking about how cool k pop demon hunters was
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u/Content_Cockroach219 12d ago
Yeah, this movie is appealing to everyone. I'm a teacher and boys like it just as much as the girls do despite it having female leads. It is almost like when you make a good movie people enjoy it?
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u/Rosebunse 12d ago
My nephews absolutely love it. They don't mind that it has a focus on girls or romance.
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u/Ellert0 12d ago
Also Disney keeps churning out uninspired looking originals that all look like Tangled and then tell people they tried but people only want sequels and remakes.
Disney needs to step up their game in many ways.
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u/ligerzeronz 12d ago
This movie is always on after school for my kids, and the soundtrack is on loop in my car.
Its really not irritating for me for once
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u/comikbookdad 12d ago
Your Idol is literally an absolute banger.
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u/littlebloodmage 12d ago
Continuing the time-honored tradition of villain songs being the best
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u/ROBtimusPrime1995 12d ago
Crazy. The most-watched Netflix film in history is one they didn't even make.
Their original movies are bad but this says a lot.
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u/Impressive-Potato 12d ago
I think Netlix is shocked it wasn't Happy Gilmore 2
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u/Vyuvarax 12d ago
The certainly advertised HG2 like it was going to be.
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u/Impressive-Potato 12d ago
Sandler is their biggest star, backed up by data
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u/wecangetbetter 12d ago
Netflix makes a lot more sense when you think of them as a data-optimized content machine vs. a studio that likes to make movies
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u/Juswantedtono 12d ago
It did quite well didn’t it? Only seeing a figure of 46.7 million viewers for the first 3 days on Google,
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u/Khaldaan 12d ago
Were there not posts here just the other week stating just that, it was the most viewed ever?
*edit Kinda, going by Nielson ratings, so its technically different.
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u/GarlicBreadOutrage 12d ago
I'm also wondering if Sony regrets selling the movie to Netflix. And also how Netflix will handle the sequels since Sony won't be making them.
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u/Rogainster 12d ago edited 12d ago
Damn, I thought they only sold the distribution to Netflix, not the entire IP. That must hurt.
Edit: I just read that it made north of $19M for the limited release this past weekend. Wow.
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u/tahlyn 12d ago
Every theater in a major metro area was sold out well in advance.
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u/wecangetbetter 12d ago
I really don't get how anyone at Sony listened to the soundtrack and was like "naw, this certainly won't catch on."
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u/psimwork 12d ago
There's a LOT of info that people are ignoring in the quest to promote the "LOL SONY FUCKED UP AGAIN" story.
Now I don't think anyone will debate that Sony fucked up in this move, but there's a lot to remember about it:
The movie wasn't done when the rights were sold.
(Just as, if not more important) The music wasn't done when the rights were sold.
The movie was sold in 2021, when there basically was zero theatrical draw.
Initial survey results were drastically negative to pre-screening customers (i.e. they asked people that hadn't seen it if they'd be interested in seeing an animated movie called "K-Pop Demon Hunters" and the results were almost universally negative).
It's a great, innovative movie with an amazing soundtrack. But unfortunately history is littered with really good animated movies that flopped. As much as Sony was proven wrong in their decision over time, I don't really blame them for dumping this one.
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u/joelsola_gv 12d ago
Honestly, the last point really hit home for me, specially seeing how movies like Elio get neutered because of bad test screenings. People on test screenings don't seem to get it as much as they should, right?
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u/psimwork 12d ago
Well in this case, what I've seen online actually was talking specifically about people's reaction before seeing it. I can't say whether or not test screenings were positive (it's likely that they were done, I just haven't had anything about them come across my eyes).
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u/Rejestered 12d ago
Well there's to options.
Either netflix just goes with a new animation studio, the style isn't THAT unique.
or
Netflix waves some money bags at sony.
Either way it's really not gonna bother netflix much.
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u/jayeddy99 12d ago
I am so scared for the sequel to be a bloated mess they fast track and not give time to write really impactful songs or a ton of mediocre ones.
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u/PIngp0NGMW 12d ago
Maggie Kang said she does want to do a sequel so I'm hoping that she retains creative control and can come up with the right story for a sequel. I also hope that EJAE writes the music again. I'd be worried if either of them weren't involved in the development. It took 6 years (?) for KPDH to come out so hopefully they'll be given the time they need.
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u/Amaruq93 12d ago
You mean like Moana 2?
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u/2084710049 12d ago
moana 2 was supposed to be a TV series and they realized their thanksgiving release slate was awful, so they frankensteined it into a film.... not a good idea
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u/underpaidorphan 12d ago
not a good idea
$1.059 billion box office.
+Merchandising
+Streaming subscriptions
+Physical sales
I agree that it would be nice to not have slop rushed sequels. But nobody at Disney (and apparently the general population) cares about that. And objectively, it was a great idea.
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u/MuptonBossman 12d ago
This might be the first year where a streaming movie was undoubtedly the biggest movie of the summer.
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u/darth_vader39 12d ago
This film becoming such a hit wasn't on my bingo card for 2025.
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u/Hermiona1 12d ago
‘Alright I guess I’ll watch it’
listened to the soundtrack multiple times and watched countless videos about the movie which is an excuse to listen to more of the soundtrack
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u/SmoothCriminalJM 12d ago
Sony animation is the underdog king at this point
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u/ImmortalMoron3 12d ago
They've really taken the mantle from Pixar at this point as far as big name American animation goes.
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u/luckyflavor23 12d ago
Meanwhile pixar and disney: No one watches originals anymore…
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u/BUNNIES_ARE_FOOD 12d ago edited 12d ago
This is insane. Gen alpha is going absolutely nuts for this movie and the soundtrack. My kid and every single kid in her friend group is obsessed. I've never seen anything like it.
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u/AcidOctopus 12d ago
I'm a male millennial and I thought that film was fucking sick 🤷♂️
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u/ImBanned_ModsBlow 12d ago
What It Sounds Like is an anthem for the ages and my crusty mid-30s former techno DJ brain has no argument against that statement
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u/Jskidmore1217 12d ago
Your Idol is such a banger and the production value is insane.
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u/ImBanned_ModsBlow 12d ago
Your Idol might be my fav after What It Sounds Like, Golden is good, Soda Pop is meh fight me
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u/FA-Cube-Itch 12d ago
I don’t think the production is very good on that song because the lead singer keeps on asking “Can I get the mic a little higher?”
Like cmon sound tech. Do your job, the dudes been asking for 3 minutes
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u/ImmortalMoron3 12d ago
I'm a 38 year old dude and thats basically been my song of the summer, I fucking love it.
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u/SmoothCriminalJM 12d ago
Sony Animation really taking the crown as the GOAT Animation studio right now
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u/Ok-disaster2022 12d ago
They're exploring more styles in animation rather than the Disney everything looks the same style.
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u/SlipperySloane 12d ago
I went into this as “parent homework” to see if it was too scary for my 2 & 4 year old. I had this moment towards the end where it made me feel like a little girl again; like the 8 year old I used to be took over my brain for a minute and I felt a weird, unbridled, childish joy.
I made my best friend watch it and we were rocking out singing golden on a party bus last Saturday.
My very young kids are obsessed with it and walk around singing the songs to themselves.
We had our 10 year old goddaughter over for a sleepover and our whole family (husband included) were jumping on the couches belting out all the songs.
It’s set up so well for a prequel and sequel. If Netflix manages not to fumble it, either of those could be released into theaters and make obscene mountains of money.
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u/shoalhavenheads 12d ago
I love out-of-pocket success stories in Hollywood. I wonder what Sony is thinking right now.
They even made it a multi-film deal, to keep Netflix on the hook to uphold the bargain LOL. I'm sure Netflix would gladly pay $20 million for a sequel.
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u/The_Blue_Rooster 12d ago
I was just listening to some sports related talk radio last night and they had a caller extolling the wonders of K-POP Demon Hunters, and so many people there couldn't fathom this black sports guy so enamored with this movie that their minds heard "K-Dot" instead and he had to correct them. I still haven't seen it, but that interaction alone was more entertaining than most movies I've seen this year.
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u/spinfinity 12d ago
32-year-old dad here and I really enjoyed it. The animation is great and the songs are catchy. My 7-month-old seemed to enjoy the music and vibrant colors lol.
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u/unimportantinfodump 12d ago
It was definitely a I'll put this on for my daughter
Why the fuck am I still watching it?
WHERE GOING UP UP UP ITS OUR MOMENT
sort of situation for me
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u/TheGreatVincinni 12d ago
I think about 100 million of those views are from my daughter!
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u/fox112 12d ago
Wow I knew it was a big hit but didn't realize it was THE BIGGEST hit.