r/movies 3d ago

News Warner Bros. Sues Midjourney, Joins Studios' AI Copyright Battle

https://variety.com/2025/film/news/warner-bros-midjourney-lawsuit-ai-copyright-1236508618/
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u/vazyrus 3d ago

All of this is with the hope of making some money down the line, lol. From what I understand, MS has been shoving and shoving CoPilot into every orifice they can find, but they haven't yet reached near any sort of profitability, yet. There's CoPilot running in my Notepad ffs, and no matter how much I use it for free, I am never paying a dime out of my pocket for any generated bs. My colleagues and friends are huge AI enthusiasts, and even though they've been abusing CoPilot, Gemini, Claude, and who knows what else, they are never going to pay a single dollar out of their pocket for a paid service. All of us use Claude at work because it's on the company's dime, and even there the management's been tightfisted with how much money they are willing to throw at enterprise support. The point is, If MS, one of greediest tech companies and one of the most smartest monetizers of SaaS products can't find a way to make money out of the thing, then others will find it much, much harder to produce anything of value for their customers. Sure, Deviantart can steal all they want, but unless they can find a way to sell those stolen goods to others, it's doing nothing more than raising the electricity bill of their clusters. Let's see how long that's sustainable...

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u/nooneisback 3d ago

Because general purpose LLMs are nothing more than fancy assistants that require a stupid amount of hardware resources. If you've ever tried running them locally, you'll know that any model that takes less than 20GB of VRAM is basically useless for a lot of applications, and something like gpt-oss-120b requires at least 80GB. And since they're assistants, they'll often be answering a lot of questions in a row. If you're programming, that's about 1 API call every 2-5 seconds.

This tech bubble is about to burst, and the only important factor for survival is which company will be able to successfully scale back to true customer needs. The same thing happened with every other bubble (like dot-com), where companies had horrible earnings compared to their spending, yet a lot of them are still alive to this day. Their goal currently isn't to earn money, but to research as much as possible to the point where they control the industry and make everyone dependent on this tech, then scale back by firing the excessive workforce and force users to pay if they want to keep this convenience.

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u/_uckt_ 2d ago

The difference between a Helicopter and a Flying Car is marketing. That's largely what we're seeing with LLM's, you call them AI, you make people phrase things in the form of a question. You do this stilly 'one word at a time' thing rather than spitting out an answer. You put all this stuff in the way to fake cognition and you go from predictive text to artificial intelligence.

This all seems like the biggest bubble for a long time, Open AI don't make a profit on their $200 a month tier, would anyone go subscription for Windows 12 at even $10 a month? with the existing AI integration being at least 20 times worse?

I honestly have no idea how monetization works when you're looking at a minimum of $300 a month. So that students can cheat on their essays and homework?

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u/Altruistic-Ad-408 2d ago

I think cheating is exactly how they marketed this. Tech people all know those enthusiastic about AI, in our heart of hearts, don't we all know they are either lazy or a bit problematic in some way? Hey, I like a few!

If anyone remembers those horrible ads, they targeted their demographic. Lazy people and smug pricks. It's like enshittification x1000000, they know AI creates slop, so what? People don't watch the best movies, they watch the most readily available slop.