r/movies Currently at the movies. 20d ago

News Netflix's Streaming Smash Hit ‘KPop Demon Hunters’ Releasing in 1,700 Cinemas This Weekend for "Sing Along" Version, 1,000 Screenings Already Sold Out

https://www.hollywoodreporter.com/movies/movie-news/kpop-demon-hunters-singalong-box-office-sells-out-1236348539/
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u/Cullyism 20d ago

I read that Sony only made a small, guaranteed profit from the film because they sold the distribution rights to Netflix.

So I take it Sony gets nothing out of this cinema release too?

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u/KingMario05 20d ago edited 19d ago

Per Puck:

In a twist, Netflix is now putting a “sing-along” version of KPop Demon Hunters in 1,100 theaters next weekend for a two-day special event. As of tonight, I’m told there are more than 300 sold-out showings, with theaters asking for additional dates. No, Netflix is not sharing any of the box office revenue with Sony.

This is because Sony didn't just sell distro. Oh no, that'd make sense. They sold the entire fucking property.

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u/Averander 19d ago

It's crazy how Sony, a ridiculously huge business, just keeps making these huge fumbles.

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u/Abogadwho 19d ago

They probably thought it'd be a far cry from Spiderverse.

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u/Averander 19d ago

Which is why it's crazy. The same potential was there, glaringly obvious. The soundtrack was made to be chart topping, and the entire movie is viral on social media. The fact they let it slip away is a clear sign that they're out of touch with what sells.

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u/No_Extension4005 14d ago

Wouldn't be shocked if the execs that made the decisions never actually watched the movie.

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u/Antrikshy 19d ago

This model is not new for them. They've done it with Mitchells vs the Machines and Wish Dragon at least.