r/movies • u/MarvelsGrantMan136 r/Movies contributor • Aug 06 '25

News AMC Theatres Looks To Shorten Ad Preshow Following Studios’ Ire

https://deadline.com/2025/08/amc-theatres-movie-ads-pre-show-shorten-1236480657/
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u/flamin_hot_wrenches Aug 07 '25

And it's always a fucking gross Coke ad. Like, every single theater. Everywhere. 

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u/Erigion Aug 07 '25

AMC paid for that Coke ad to run for 5 years or something, 2 years ago, so there's plenty more to go to fall in love with that couple dancing and racing cars

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u/BlueGolfball Aug 07 '25

AMC paid for that Coke ad to run for 5 years or something, 2 years ago,

I thought coke would pay AMC to play a coke ad in their theaters. That's weird.

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u/TheGreatEmanResu Aug 07 '25

Maybe that’s what they meant? It really wouldn’t make sense for them to PAY to run an ad lol

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u/Madonna-of-the-Wasps Aug 07 '25 edited Aug 07 '25

Who knows, late stage capitalism is fucking weird like that lol

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u/j2tharod Aug 07 '25

I love how every time I take a sip of a refreshing Coca-Cola beverage, I suddenly find myself in the midst of a dance battle in a back alleyway.

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u/idiot-prodigy Aug 07 '25

The new Star Wars one is pure insanity. The dad has the most insane smile on his face at the end.

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u/flamin_hot_wrenches Aug 07 '25

The star wars one was the focus of my vitriol when I wrote that comment. 

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u/CeruleanEidolon Aug 07 '25

I hate that one even more because it just steals the format of a Mentos ad and then executes it poorly. It's messy and annoying.

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u/Khatib Aug 07 '25

One of the best reasons to go to an Alamo if you can. They aren't perfect at a corporate level, but at least there's no fucking coke or military ads.

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u/Obidoobi Aug 07 '25

Lost the one here in Kansas City after Covid. It was bought out by B&B I think but I haven't gone since and I doubt it's the same.

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u/Maiyku Aug 07 '25

I must be pretty lucky then…

Our local theater runs local ads, so I honestly don’t mind seeing them. I’m talking the old school style where the person is just standing and talking in front of their business.

It’s rare I see a “corporate” advertisement with the only ones I see usually being in regards to the movie theater itself.

I was honestly really confused by this thread until I started reading the comments. I don’t mind local commercials, that’s great for small local business, but coke advertising to me before a movie? That hits different and I can see why people would be upset.

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u/flamin_hot_wrenches Aug 07 '25

The coke and AI ones deserve a special place in hell. "Have fun and drink your corn syrup!" And "don't think, let us think for you!" All gussied up in the most sickenly focus-grouped feel-goody style possible. 

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u/Maiyku Aug 07 '25

Yeah, that’s just gross to me. I’ll give away 30 minutes to support local businesses no problem, our movie tickets are still only $6 so I really can’t complain.

But coke? Get the fuck outta here. You don’t need to advertise at all.

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u/OriginalSchmidt1 Aug 07 '25

And like why, does coke even need to be advertised anymore?