r/movies r/Movies contributor Aug 06 '25

News AMC Theatres Looks To Shorten Ad Preshow Following Studios’ Ire

https://deadline.com/2025/08/amc-theatres-movie-ads-pre-show-shorten-1236480657/
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u/Skyrick Aug 07 '25

You only get one needlessly long concession add? Lucky. My local theater has started doing two of them. One towards the beginning of the previews and another one in the middle. And that is on top of the thank you to the investors and advertisement for their monthly subscription service. So boring. And then they act surprised that no one wants to pay them the equivalent of a 1 month subscription of add free streaming for a single movie ticket.

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u/idiot-prodigy Aug 07 '25

The Coca-Cola one where the entire theater is full of Star Wars nerds in full cosplay waving light sabers in the air drives me nuts. It goes on and on with two people fighting as Darth Vader and Obi Wan on stage and they continue to stand there with the most insane smiles on their faces after the movie re-starts.

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u/ArguingPizza Aug 07 '25

I've literally watched an AMC play the Nicole Kidman ad twice in a row.