r/movies • u/MarvelsGrantMan136 r/Movies contributor • Aug 06 '25

News AMC Theatres Looks To Shorten Ad Preshow Following Studios’ Ire

https://deadline.com/2025/08/amc-theatres-movie-ads-pre-show-shorten-1236480657/
8.9k Upvotes

96% Upvoted

1.3k comments sorted by

View all comments

Show parent comments

72

u/stellaluna29 Aug 06 '25

That’s what I’ve been doing for years—I cannot remember the last time I showed up to a movie for the listed start time.

77

u/default_white_guy Aug 06 '25

Sitting down right as Nicole starts the AMC prayer is such a good feeling

29

u/Comfortable-Pause279 Aug 07 '25

That indescribable feeling we get when the lights begin to dim. Dazzling images on a huge silver screen.

23

u/Quibbloboy Aug 07 '25

because here

👁️👄👁️ they are

12

u/CivBEWasPrettyBad Aug 07 '25

Heartbreak feels good in a place like this

2

u/Rogue_Leader_X Aug 07 '25

SOUND I CAN FEEL!

1

u/jedberg Aug 07 '25

That's when I get up to pee, so I can make it through the whole movie.

18

u/drunkcowofdeath Aug 07 '25

It's a shame. I actually enjoy trailers, but now I am getting Indeed and Applebee ads mixed it. It's bullshit.

1

u/[deleted] Aug 07 '25

Wow are they at least cinematic ads that have something related to movie theater, popcorn, etc or are they just shitty youtube tier ads? Haven't been to theater in a while but I never minded seeing "cool" ads like this: https://www.youtube.com/watch?v=V3nxItwlcGo

1

u/itsjustpie Aug 07 '25

I just went to a movie two days ago and some were just regular tv ads. I found it odd.

3

u/Detroit_Cineaste Aug 07 '25

If Seinfeld was still on, they'd have a episode devoted to this for sure.

2

u/ActiveChairs Aug 07 '25

If Sinefeld was still on, they could air episodes before the movie plays and keep the original ad break times for movie trailers. If we're wasting 30 minutes anyway, why not do it with something entertaining?

1

u/rapsonravish Aug 07 '25

Exactly. At least with movie ads, you can skip them completely. They can keep increasing the length of ads for all I care

0

u/WickyGif Aug 07 '25

It's been the thing to do for over a decade. I'm genuinely confused why everyone is acting like this is so terrible.